New functionality enhances customers' on-line experience and streamlines production process
(Winston-Salem, NC)–Imperial Headwear and Stratapult Studios today announced the launch of an improved website for the Denver, CO based headwear manufacturer. Imperial Headwear, established in 1916, is America's recognized leader in golf caps. Stratapult Studios, in conjunction with Inmar Technology Solutions, is a leading provider of web-enabled business solutions that transforms business and adds the power of the Internet to client's customers, partners and employees.
The new Imperial website accomplishes two things, which include: updating its brand to enhance its position as the industry leader and start conducting business with customers via the web. The first was achieved by introducing the new Imperial brand, featuring the Turning Heads tagline and new product and lifestyle photography. The latter was accomplished by providing a communication vehicle for Imperial's corporate and independent sales force of approximately 56 representatives. This section of the site is customized to each user, allowing receipt of industry trend news targeted to individual representative's area of interest. Additionally, a password-protected venue on the site allows clients to approve pending artwork or embroidery, expediting the fulfillment of their orders.
"The new functionality will enhance Imperial's communication with its clients and sales force," said David Caudle, Senior Manager and Creative Director for Stratapult. "It will also streamline their production process and allow Imperial to continually provide its customers with the best service in the business. These web based innovations aptly reflect Imperial's role as the pioneer of the headwear industry."
"Imperial's new Turning Heads website is full of functional options that enhance the total service experience with us," said John Bond, President of Imperial Headwear. "The Imperial service amenity that includes online logo approvals will make the purchasing and research experience with Imperial Headwear that much more enjoyable and easy."
About Imperial Headwear
Imperial Headwear is America's recognized leader in golf caps. Located in Denver, CO, Imperial Headwear specializes in custom embroidered headwear for a variety of industries. Imperial's caps, hats and visors are functional, decorative and fun, which is why 94 out of 100 U.S. golf shops feature Imperial products. Since 1916, Imperial has built its reputation on a foundation of experience, skill, quality and accuracy. For more information on Imperial Headwear visit www.imperialheadwear.com.
About Stratapult Studios Inc.
Stratapult Studios Inc., in conjunction with Inmar Technology Solutions, is an interactive marketing and development agency specializing in eDentity, eBusiness and eCommerce solutions. Through consulting and strategy development, Stratapult facilitates the integration of digital interactive efforts with traditional marketing pursuits. Stratapult Studios is headquartered in Winston-Salem, NC and has provided web-based services for over 50 companies. For more information on Stratapult Studios visit www.stratapult.com.
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